Russell Horton
Will Naylor
James Storey

Russell Horton is the owner of GroValue. An Entrepreneurial Director with 21 years experience, 17 years in Telecoms and IT, with proven ability to lead and motivate teams to drive business growth and achieve successful exits. Energetic, professional, and highly motivated with strong problem solving ability, attention to detail and broad experience of most business functional areas. Particular strengths in leading IT and Operations.

Since December 2010 he has been engaged by Daisy Group Plc as Consultant Projects Director, running some key mobile projects for the Group, including the strategy and plan for integrating the new Spiritel Mobile division into Daisy with 37,000 connections.

From September 2009 until December 2010 Russell was engaged as Commercial Director for Mobile for Daisy. He had P&L responsibility for Daisy's mobile solutions division, which included integrating the service provision businesses acquired from Redstone, Aerofone and BNS, totalling 24m turnover, with 46,000 mobiles under management. Within this role he developed the strategy for mobile solutions and negotiated materially improved commercial terms with the mobile networks.

In addition to running the mobile business he was project sponsor for the complex migration of Redstone from its London offices to a fixed deadline involving 105 staff, and contributing to 18m of run rate synergies for the acquisitions to March 2010 for Daisy.

Russell also managed the sale of the Freedom4 Wifi business, assisted Matt Riley the CEO with the strategy for selling the Freedom4 Wimax business, and aided the Group by carrying out due diligence on potential mobile acquisitions and developing the strategy for integration of those acquisitions.

Previous roles include being Consultant to the Board at Arrow Mobile Communications Plc, Co-Founder and Managing Director of Flexphone Ltd, Divisional Director for Vodafone, and Group Operations Director for Isis Telecommunications Management Ltd.

Will Naylor is a Senior Technical Consultant with over 20 years of experience in the Mobile Telecommunications, Travel and Air Travel industries, a significant amount of which has been within its finance sector. He has been Project Manager/Development Manager through the full project life-cycle for numerous major software development projects. An experienced Systems Architect/Designer, Database Administrator and trouble-shooter in Web, multi-tier, client/server and business intelligence developments, Will has also accumulated a wealth of experience in Team Management, Project Management, Strategic Planning, Business Planning, Systems Analysis and Design.

Since March 2010 Will has been engaged as Mobile Technical Consultant at Daisy Group plc. This role encompassed Project Management, Business Analysis and Lead Developer on Mobile system migration and Business Intelligence projects.

From November 2006 until February 2010 he was IT Development Manager at Flexphone Ltd (part of the Vodafone group).

Previous roles included IT Development Manager at Isis Telecommunications Management Ltd, IT Development at TV Travel Shop (part of USA Interactive) and IT Development Manager for BAA plc.

James has worked in Telecoms in an operations and technical billing environment for fifteen years and managed teams covering customer care, billing, IT and Technical Services, with up to 45 staff. James has the ability to keep the main focus of the departments working for him on service from a customer perspective, with the emphasis being on clear communication and delivery within budget and margin parameters.

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